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ACCEPTING APPLICATIONS
THROUGH NOVEMBER 11TH 2022

Term 1 | JAN - MAY 2023

We're unleashing the next generation of sales leaders.

Unparalleled training meets real-world experience. 
SalesUniversity will unlock talent and opportunity for participants
within sports, media & entertainment.


100% Online. 100% Impactful.

Curriculum & Training

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1

Course

Marketing Assets
& Deal Structure

Learn the building blocks of how deals are structured through specific sponsorship & media assets.

2

Course

The Power of Understanding Why

Understand the psychology of engaging a prospective partner and the questions to ask to get to the heart of their "why".

3

Course

Brand Challenges
and Objectives

Dive into how companies in different industry tick, the structure of their departments and the various needs they have.

4

Course

How to Pitch, Present and Negotiate Online

Dive into the art & science of though-provoking questions, listening, and positioning to create lasting impressions.

5

Course

Discovering the
Next Big Deal

Master the ins and outs of the SponsorUnited platform to effectively discover, research and engage prospects.

6

Course

How to Cold Call and Build Relationships

Gain a strategic understanding of the cold outreach process and what it takes to engage prospects and close the meeting

7

Course

Leveraging Linkedin
to Build Social Equity

Learn how to leverage social media tools, such as Linkedin to source relationships for deals and networking opportunities.

8

Training

Live, Real Time
Cold Outreach

Gain real experience, feedback and coaching by reaching out to live prospects to secure meetings.

9

Course

Getting the Job
and Career Growth

Prepare for the next and best opportunities to take your career to the next level through interview tips & techniques.

Instructors & Industry Experts

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Rajiv Khanna

SVP Partnerships

Nielsen Sports

Repucom

Yahoo! Sports

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Goyo Perez

VP Agency & Brand

 

Endeavor

UFC

Miami Dolphins

Creative Artists Agency

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Kevin Wagner

VP Property & Media

Playfly Sports

LSU Sports Properties

Virginia Sports Properties

Charlotte Checkers

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Emily Bloss

Senior Brand Partnerships

 

Playfly Sports

LSU Sports Properties

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Lisa Brown

Senior Marketing Manager

 

New Era Cap

Sears Holdings

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Mary Sever

VP Client Solutions

Chicago Fire

Northwestern Mutual

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Bob Lynch

Founder & President

 

Brooklyn Nets

Miami Dolphins

iHeart Media

Westwood One

Audacy

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Bill Hudock

Strategic Advisory

Genesco Sports Enterprises

Philadelphia Eagles

Buffalo Bills

Carolina Panthers

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Margaux Miller

SVP People

 

National Football League

Starbucks

Saks Fifth Avenue

Zimmerman Advertising

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Chad Groves

Property & Media Partnerships

 

Pittsburgh Pirates

Pittsburgh Steelers

Next Level Performance Metrics

What Participants Say

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Where Participants Now Sell

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