Why SponsorUniversity?
SponsorUniversity's program is unlike any other. From an all-access pass to the sports and entertainment industry, to in-person event sponsorship scouting, the experience goes beyond the classroom and puts you into the action.
You'll leverage your classroom theory, connect it with the expert knowledge of SponsorUnited and apply it to real-world scenarios. With SponsorUniversity's industry connections, many participants enjoy full-time positions with known teams, media organizations, agencies and brands.
PREPARE
SponsorU equips you with the foundational knowledge of the sports sponsorship industry with eLearning, live instruction, and hands-on experience. Each week focuses on a new aspect of sponsorship.
EXPERIENCE
Build your knowledge with real projects centered on viewing or attending games, or listening to broadcasts. Afterwards, review your assigned projects with industry skilled SponsorU managers.
CONNECT
Apply your knowledge and experience to understand the intersection of sports, events, venues, and sponsorship. Support your understanding with data-driven metrics from SponsorU's sponsorship platform.